Margo Hecht & Troy Schneiderman are both native to Las Vegas, having both been born and raised here.

They met in 1996 a few days after Troy was discharged from the Navy.  They have been a happy couple ever since.
 
While at a Strutt Your Mutt, they encountered Todd Andrews of Valley Wide Pet Supply.  He educated them on the problems dogs can face when they have too many fillers in their food.  This was to be a life changing encounter for them and their dogs.  They bought the food Todd recommended (California Natural) for their Sheltie.  Within two weeks, the Sheltie had stopped scratching at his ears and his allergies were almost gone! 
 
They continued to have Valley Wide Pet Supply deliver their food for the next 9 years until Todd got a promotion at his job and could no longer continue to do deliveries.  Margo & Troy hated to see the home delivery service go away, so they bought the business from Todd.
 
They now help to educate people on proper nutrition for their pets, in the hope that it brings relief  to other peoples' pets much as it has done for their own pets.